Welcome to The Scoop, our monthly newsletter of mission-critical information about the ever-changing construction industry; arming you for success in an increasingly competitive environment.
This issue highlights the commitment of Sweets to get our customer’s product information in front of the influencers of product selection. With the introduction of the Sweets app for AutoCAD in April, Sweets has extended its platform to an audience of AutoCAD licensed users worldwide. Now with unprecedented reach to active architects and construction professionals, Sweets helps its customers drive specifications of their products and generate sales opportunities
A complete marketing platform that makes manufacturer content accessible to an audience of over 325K registered users when they need it and in the format they need it in.
To understand the reach, engagement and demand for their products, a customer of Sweets is provided an interactive activity dashboard and a monthly activity report. The information provided to the manufacturer allows them to understand a consolidated view of all activity generated through the Sweets platform. Sweets ensures our customers sales efforts are more effective, by providing details on highly engaged users to help you qualify the opportunity. With an additional add-in service of Dodge project information, you can further understand what projects they are working on, the potential opportunity of these project and the relationships required to close this opportunity.
We hope that this and future newsletters will be viewed as part of a dialogue with your company and encourage you to let us know what you want to understand better about how to market your products using the Sweets platform.
Director of Product Development
: Dodge Data & Analytics is North America’s leading provider of analytics and software-based workflow integration solutions for the construction industry. Building product manufacturers, architects, engineers, contractors, and service providers leverage Dodge to identify and pursue unseen growth opportunities and execute on those opportunities for enhanced business performance. Whether it’s on a local, regional or national level, Dodge makes the hidden obvious, empowering its clients to better understand their markets, uncover key relationships, size growth opportunities, and pursue those opportunities with success. The company’s construction project information is the most comprehensive and verified in the industry. Dodge is leveraging its 100-year-old legacy of continuous innovation to help the industry meet the building challenges of the future. To learn more, visit www.construction.com.
: Benjamin Gorelick | Spector & Associates +1-212-943-5858, firstname.lastname@example.org
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